Who’s the Campaign Manager?

During a conversation in Skype this AM, I talked briefly about managing the campaign.   Let’s say that your website/blog is trying to ‘win the nomination’ right, so who’s managing that effort to do that is what I mean by having the Campaign Manager.    You’ve heard the term Ad Campaign quite a lot, well they don’t just ‘happen’ there’s a strategy involved and it’s managed.  That beg’s the question, “Who dat, managing this campaign”?

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