From the referenced post:
“Customer reviews are a fundamental part of your local marketing efforts and online reputation. If you can get enough good ones, they can go a long ways. A slew of good reviews can boost both your local search ranking as well as click-through rate (CTR), which should ultimately lead to converting more customers.” Read more
The Blog EZlocal.com is one to consider for your blogroll too, consistently good information to help with your SEO efforts.
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